Home Improvement
Etsy digital product market analysis · craft supplies tools
Total Listings
950,639
Avg Price
$13.76
Median Price
$10.15
Avg Favorites
27
Avg Views
3,449
Unique Shops
7
Explore Keywords for Home Improvement
Find high-demand, low-competition keywords in this niche. See search volume, competition scores, and trending tags.
Top Tags
Market Signals
Search volume and buyer interest
Number of competing listings
Top seller market share
New listings entering market
Your Next Steps for "Home Improvement"
Concrete moves based on this niche's live market data — not just numbers.
- 1
Price to enter: Start near the median $10.15 to stay competitive, then test a premium bundle around $20.64+ to lift your average order value above the $13.76 average.
- 2
Bundle for value: Don't just sell one file. Package 3–5 related items (e.g. a planner + matching trackers + printable add-ons) into a tiered set so price-sensitive and premium buyers both have an option.
- 3
Copy what ranks: Top sellers in this niche use tags like sherwin williams, home renovation, home improvement, coordinating colors, house paint palette. Work these into your title and tags.
- 4
Competition play: Crowded market — only enter with a sharp angle (a specific theme, aesthetic, or buyer you serve better than anyone).
Top Listings
CLARY SAGE Sherwin Williams Paint Palette, Whole House Color Palette, Home Improvement, Color Consultation, Home Renovation Paint Schemes
Sherwin Williams Japandi Home Paint Palette - Whole House Color Consultation & Renovation Schemes - Home Improvement
Blue Cottage House Exterior Color Palette Sherwin Williams Paint Scheme New Homeowner Gift Home Improvement Craftsman Coastal Beach
Blue Exterior Palette Home Improvement Curb Appeal Slate Blue House Exterior Paint Color Scheme Guide Benjamin Moore Digital Download
Simple Custom 3D Printed Parts | Home improvement parts | Toy replacement parts from drawing | laser cutter Designs
DIY Bathroom Mold-Prevention Checklist | Bathroom Remodel Mold Prevention Guide | Printable Home Improvements PDF
DIY Outdoor Project Planner Bundle | Backyard Build Budget Tracker & Printable Checklist | Patio Driveway Home Improvement PDF
Home Improvement Cost Tracker Spreadsheet | Budget Planner | Excel Google Sheets | Instant Download
Who's Winning This Niche
The top shops dominating this niche, how many sales they pull, and exactly how they price.
Sign up to accessYour Pricing Sweet Spot
The exact price range where listings sell best — stop guessing what to charge.
Sign up to accessTags That Actually Rank
The exact tags top sellers use to get found — copy what already works.
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Frequently Asked Questions
Is Home Improvement a good niche to sell on Etsy?
Top Etsy listings in the Home Improvement niche average 27 favorites, and about 100% are instant digital downloads. With roughly 950,639 listings across 7 shops it is a heavily contested niche, so enter with a sharp, specific angle rather than competing on the broad term.
How much do Home Improvement products sell for on Etsy?
Home Improvement digital products average $13.76, with a median price of $10.15. Pricing near the $10.15 median keeps you competitive, while bundles above $13.76 can lift your average order value.
What's the best way to start selling Home Improvement on Etsy?
Price near the $10.15 median, bundle 3-5 related files into a tiered set, and reuse the tags top sellers already rank for. Because the niche is heavily contested, enter with a sharp, specific angle rather than competing on the broad term.
Is "Home Improvement" worth selling?
Find out who's profiting, what price actually sells, and the exact tags that get them found — free to start.