Etsy keyword verdict📄 Digital downloads only
“whole home palette”
Doable — go narrow.
The broad term is busy. The opening is in the sub-niches below.
higher = more room to enter
📊How healthy is this market? — Strong demand on a busy shelf.
Demand
Strong
median 11 favorites
Concentration
Tight
top 3 shops = 75% of favorites
Price
$25 median
range $11–28
Measured across the top 20 digital-download listings — out of 2,742 live digital listings for this keyword. All real Etsy data, nothing estimated.
🚪Can a new shop break in? — Yes, through a sub-niche.
100%of the top 20 listings were created in the last 6 months
→ The niche is actively taking in newcomers. New listings are landing in the results, not just piling up unseen.
New listings are landing in the results, so the page isn't sealed shut — but the very top is held by established shops.
Study what they're selling →★ Where the room is — go narrow on these
Top 9 listings buyers are savingview all →
newcomer wonCottagecore Home Paint Palette, Sherwin Williams 2025 Inspired, Whole House Color Scheme, Trendy Interior Design, Cottage Farmhouse Vibes
$1074.00 · ♥ 544
newcomer won2024 Designer Favourites Paint Palette- Benjamin Moore. Whole home palette, modern neutral home, organic modern, trending home colors
$29.98 · ♥ 392
newcomer wonMODERN VICTORIAN Home Paint Palette 2024, Benjamin Moore Whole House Paint Color Scheme, Moody Fall Home Interiors, BM Coordinating Colors
$880.00 · ♥ 275
newcomer wonCottagecore Home Paint Palette, Benjamin Moore, Trendy Interior Paint Design, Cottage Vibes (Digital PDF)
$24.50 · ♥ 137
newcomer wonMODERN RUSTIC Sherwin Williams color palette whole house paint color rustic modern paint palette whole home palette idea coordinating color
$25.00 · ♥ 107
newcomer wonGreek Villa Paint Color Palette: Sherwin Williams Whole Home Scheme (Digital Download)
$15.00 · ♥ 57
newcomer wonSherwin Williams Dovetail Color Palette - Coordinating colors for living rooms ~ bedrooms ~ bathrooms ~ cabinets~ a whole home palette.
$21.00 · ♥ 27
newcomer wonRevere Pewter Benjamin Moore Whole Home Paint Palette (Digital Download)
$19.95 · ♥ 24
newcomer wonBehr 2025 Color of the Year Rumors Palette | Whole Home Paint Colors
$15.00 · ♥ 16
Top shops — who owns this keyword now
Shop age, reviews & listing count — all public Etsy data. No made-up revenue numbers.
🏷️The 13 tags winners rank oncopy these into your listing
whole home palettepaint color palettebenjamin mooreinterior paint colorsherwin williamshome paint paletteinterior paintwhole house paintpaint palettepaint color schemecoordinating colorshome paint colorsneutral paint colors
✓Your next move
Start with the most open sub-niche — whole house paint (62/100). List 3–5 products there, paste the 13 tags above, and price around $25. Re-check in 30 days.
Built on live Etsy public data — favorites, prices, tags, shop ages & listing-creation dates, all pulled now. No estimated or invented numbers. Refreshed weekly.