✓Fresh verdict · 2 free look-ups left this month
Etsy keyword verdict📄 Digital downloads only
“home color scheme”
Doable — go narrow.
The broad term is busy. The opening is in the sub-niches below.
higher = more room to enter
📊How healthy is this market? — Strong demand on a busy shelf.
Demand
Strong
median 11 favorites
Concentration
Tight
top 3 shops = 84% of favorites
Price
$17 median
range $6.25–30
Measured across the top 20 digital-download listings — out of 8,263 live digital listings for this keyword. All real Etsy data, nothing estimated.
🚪Can a new shop break in? — Yes, through a sub-niche.
100%of the top 20 listings were created in the last 6 months
→ The niche is actively taking in newcomers. New listings are landing in the results, not just piling up unseen.
New listings are landing in the results, so the page isn't sealed shut — but the very top is held by established shops.
Study what they're selling →★ Where the room is — go narrow on these
Top 9 listings buyers are savingview all →
newcomer wonEvergreen Fog Sherwin Williams Paint Palette, Floral Wallpaper, Interior Paint Colors, Color of the Year, Best Selling, Home Color Scheme
$15.00 · ♥ 828
newcomer wonRustic Farmhouse Paint Palette, Sherwin Williams, Cozy Neutral Colors, Earthy Home Color Scheme (Digital)
$24.50 · ♥ 339
newcomer wonMid Century Modern Paint Colors Behr | Retro Home Color Scheme
$15.00 · ♥ 275
newcomer wonBLACK EXTERIOR Color Palette exterior home color scheme best modern house paint color Benjamin Moore Sherwin William color palette idea
$22.00 · ♥ 83
newcomer wonCalm Coastal Tones Sherwin Williams Blue Paint Colors Coastal Home Color Scheme Greek Villa Shoji White Mountain Air Upward Hinting Blue
$32.00 · ♥ 82
newcomer wonWhite Wisp- (MINI) Benjmain Moore Paint Palette, Whole home color scheme, Coordinating colors, Best cool paint palette, Spa colors
$7.98 · ♥ 18
newcomer wonEclectic Paint Color Scheme | Prepackaged Professional Interior Paint Palette | Sherwin Williams | Entire Home Color Scheme | Digital PDF
$15.00 · ♥ 15
newcomer wonExterior Paint Palette Sherwin Williams Greige Home Color Scheme Curb Appeal Architectural Design Color Guide Digital Download
$18.00 · ♥ 15
newcomer wonBenjamin Moore Warm Neutral Paint Palette: Whole Home Color Scheme (Digital Download)
$19.95 · ♥ 14
Top shops — who owns this keyword now
Shop age, reviews & listing count — all public Etsy data. No made-up revenue numbers.
🏷️The 13 tags winners rank oncopy these into your listing
sherwin williamshome color schemepaint palettepaint color palettepaint color schemeinterior paint colorhome paint palettefarmhouse palettehome color paletteneutral paint colorswhole house palettehouse paint palettefront door colors
✓Your next move
Start with the most open sub-niche — whole house paint (62/100). List 3–5 products there, paste the 13 tags above, and price around $17. Re-check in 30 days.
Built on live Etsy public data — favorites, prices, tags, shop ages & listing-creation dates, all pulled now. No estimated or invented numbers. Refreshed weekly.